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| Awesome Note - named by a teenage surfer? |
Yes, ok, I have an iPhone. Don't roll your eyes and tut. Lots of people have them you know, so don't give me that look. Aside from being the new crackberry in terms of addictiveness it's also pretty much anything you want it to be, owing to the highly successful app store on iTunes. In a way, the app store has been an ever-so-slightly victim of its own success. Although it prides itself on being a walled garden there have been a truck load of highly dubious apps passing through. Also, lots of apps just don't take advantage of the design potential of the iPhone. You really have to wade through the slurry of design awfulness to get to the good stuff.
Now let's get one thing straight, I think whoever was in charge of the naming meeting at Bridworks was either a teenage surfer or Australian (maybe both). If I was choosing apps on names alone, I don't think I would have ever bought Awesome Note. But, oh, what a lovely interface. It's really what the iPhone was made for as far as marrying design and productivity. You can make notes with a gazillion choices of background, include photos and maps and sync it seemlessly with Evernote or Google Docs. It's certainly made my life easier with it's alarm notifications, and kept me interested with its customisable interface.
Bridworks, I salute you. In future though, could you put a grown up in charge of naming your apps?
